Recent developments related to HRSA’s 340B Rebate Model Pilot Program have raised new questions for covered entities about what this means in practice. Program leaders are now evaluating how this impacts current planning efforts, operational readiness, and the decisions already underway across their organizations. In this session, Anthony Velasquez, Chief Product Officer, and Bailey Voelker, Director of Client Services, will walk through where things stand today, what has changed, and what to expect moving forward. They will discuss how covered entities should think about preparedness in the current environment, including which activities remain relevant, where flexibility exists, and how to maintain momentum as guidance continues to evolve. The discussion will focus on practical considerations across operations, workflows, and readiness, as well as how we are approaching support for covered entities during this period. Topics will include: - What the latest developments mean for covered entities - How planning and operational readiness should be viewed right now - Which aspects of preparedness still matter - Where uncertainty remains and how to manage it - How we are positioned to support covered entities moving forward This session is intended to provide clear context, practical perspective, and informed guidance to help covered entities make confident, near-term decisions.

Verity Solutions is excited to kick off the 340B Coalition Winter Conference 2026 with an energizing pre-event panel, hosted in-person in San Diego on Monday, Feb. 9 at 8:30 -9:30 a.m. in the Marriott Marquis San Diego Marina, Marina Ballroom Section E (South Tower, Third Floor). Join influential thought leaders in 340B operations, policy, and compliance for an in-depth and dynamic discussion on the most pressing trends, challenges, and opportunities shaping the future of 340B.